Kick-off
We go through the content, the target group and the goal of your website. You talk, we listen.
60 min 1 meeting
Systems that work
We build systemsthat take work off your teamand grow your revenue.
Laufwerk.cloud is an IT services provider for mid-sized businesses and small owner-run companies, based in Pfullingen near Reutlingen, Germany. Not cloud storage, but your complete IT team: automation, cloud infrastructure and custom software with one point of contact.
On site for you
Your local IT partner in the region
We are available to you in Reutlingen, Metzingen, Tübingen and the greater Stuttgart area, in person and remotely.
Reutlingen region
Dependable IT right on your doorstep. Fast help for mid-sized businesses in Reutlingen.
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Tübingen region
Your partner for IT close by. Efficient support across the surrounding area.
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Stuttgart region
Full coverage of the metropolitan area. Local know-how, regional reach.
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What we do for you
Four things we are genuinely good at.
Planned, built and looked after for the long run, with one fixed point of contact.
Web development & strategy
Fast front ends built on modern stacks, found and put to profitable use through SEO and SEA.
- UX/UI and front-end development (Tailwind, mobile first)
- Technical SEO, on-page SEO and content briefs
- SEA setup and optimisation (Google Ads, Meta Ads)
- Relaunch support, redirect plan and tracking
Hosting & support
Secure, fast and legally compliant, including monitoring, SLAs and archiving that meets GoBD and GDPR rules.
- Hosting for websites, web apps and APIs (cloud)
- Monitoring, backups, security hardening and updates
- Email archiving under GoBD and GDPR (journaling)
- Support SLAs, ticket system and regular reports
Automation & AI
Self-hosted, compliant with data protection law and fitted to the tools and workflows you already use.
- Process review and automation roadmap
- Automated workflows (CRM, lead routing, reporting)
- AI and LLM integration in workflows
- Managed automation: operation, monitoring and updates
Software development
Custom web applications and APIs, from React and Next.js front ends to scalable back-end APIs.
- Architecture, SPA/SSR, auth and role models
- Web apps with React and Next.js (REST/GraphQL)
- Your own APIs and microservices (Node.js)
- CI/CD, tests, documentation and handover
References
A website that finally turns visitors into real enquiries
We build websites made to sell, websites that do more than look good: they convince your visitors to get in touch. See what we have built for companies in our region.
Free initial consultation- Marketing conceptA structure that guides visitors towards an enquiry.
- Copy that sellsLanguage that speaks to your target group.
- Custom web designNo website builder, your own identity instead.
- Technology & hostingFast, secure and GDPR compliant, from Frankfurt.
Currently in progress
What we are working on right now
A look at work in progress: new websites, relaunches and projects we look after on an ongoing basis. The previews stay blurred while the work is running. Coming soon in our case studies.
- In progressPainting and decoratingNew website
- In progressFinancial adviceNew website
- In progressHealth and productsRedesign and ongoing support
- In progressCertificationRedesign and infrastructure
- Starting soonDental practiceNew website
- In progressRestaurantRedesign, SEO and Google Ads
- Ongoing supportBuilding componentsSEO and Google Ads
- Ongoing supportSport and outdoorWebsite care, SEO and local visibility
- In progressMaster builder and restorationNew website
Previews stay blurred while the work is running
Perfect on every device
Your website looks right everywhere
From the 4K monitor to the smartphone: sharp on retina displays, very fast and optimised for mobile.
The website audit
How good is your website really?
Send us your website address and we check your entire website in more than 40 test steps across six disciplines, not just one area. You get the finished report as a PDF by email: explained in plain language, with an overall mark and concrete next steps.
- SEO: Google rankings, content, structure and local visibility
- AI visibility: do ChatGPT, Gemini and others know and cite your company?
- Answer readiness: do you appear in Google answer boxes?
- Technology: loading time, Core Web Vitals, mobile rendering
- Security: SSL certificate, email protection (SPF, DKIM, DMARC)
- Legal: legal notice, privacy policy, cookie consent
Want to know more first? You will find details on the SEO part, the SEA part, the AI visibility part and the answer box part on the respective pages.
How your website is built
Four steps to your new website from Laufwerk.Cloud
in2.5H
Concept & copy
We write the copy that sells and the structure. All we need from you is feedback.
30 min 0 meetings
Custom design
We design a look that underlines your marketing message and your professionalism.
30 min 1 meeting
Development & launch
We build your website and take it live. We stay with you all the way to go-live.
30 min 1 meeting
Hosting & care
Your website runs. We keep watch.
Operation instead of billable hours: German hosting, monitoring, backups, updates and small changes as a predictable monthly package.
- Managed hosting in German data centres
- Updates, backups and security checks included
- Small changes without a follow-up invoice
Automation
When does automation pay off?
If your team loses time on repetitive tasks, it is worth looking at your processes: moving data around, assigning enquiries, putting reports together. That is exactly what we automate.
- Repetitive tasks run on their own
- The tools you already have work together
- Fewer errors, faster processes
Click “Start the workflow” to watch the process.
Custom software
When off-the-shelf software is no longer enough.
Web applications and internal tools built to fit the way you actually work: first clarity about the scope, then delivery at the agreed price.
- Analysis and roadmap first, then delivery
- Web apps, portals and internal tools
- Further development in predictable steps
Get started
The right moment is now.
No building blocks, no standard packages. Pick what matters to you and we will work out your solution together.
Web development & strategy
Visibility that brings customers
We build websites with fast loading times and connect them to SEO and SEA so they become a real acquisition system: you get found online and you generate enquiries.
Website development
Fast websites that convert, from concept through to launch.
SEO foundation
Technology, structure and content, so you stay visible in Google.
SEA & Google Ads
Campaigns optimised for leads and revenue, not just for clicks.
Tracking & analytics
GA4 and server-side tracking: clean data for real decisions.
We integrate the best tools and AI models
All product names, logos and trademarks mentioned are the property of their respective owners. They are named solely to describe the integration work we do.
Get to know us
The people behind Laufwerk.cloud
The people who get it done at Laufwerk: we do not talk about systems for long, we build them. And we stay on the case until everything runs.
Marian Obermayer
Owner
Marian is your first point of contact. He listens, works out where things are going wrong for you, and turns that into a clear plan. At Laufwerk he makes sure every project delivers what was agreed in the initial consultation: explained in plain terms and carried out as promised.
Daniel Grasta
Front end, SEO and security
A website has to load fast, be found and stay secure. Daniel builds the technology behind our projects and makes sure your website becomes visible in Google and in AI answers while staying protected.
More about Laufwerk
Insights, know-how and our own path
Behind the scenes
What our Laufwerk 360° audit checks
Father and son build their own websites and do their own search optimisation. Then they scrolled through a 40-page report, and the father asked in disbelief: "We did not do that?" What an audit finds when professionals have their own site checked.
Read the article
Automation
Automation for mid-sized businesses: the first three steps
There is that one task you do by hand every week, even though it runs the same way every time. Three steps show whether getting rid of it really pays off, and when a better template is enough.
Read the article
FAQ
Frequently asked questions
What is Laufwerk.cloud?
Laufwerk.cloud is an IT agency based in Reutlingen, Baden-Württemberg, Germany. We build cloud infrastructure, automate business processes and develop custom software and websites, all for mid-sized businesses and small owner-run companies without an IT team of their own. Laufwerk.cloud is not cloud storage.
Who is Laufwerk.cloud right for?
We mostly work with mid-sized businesses and small owner-run companies in the Reutlingen, Tübingen and Stuttgart region that have no IT department of their own and are looking for a reliable partner for cloud, automation and digital infrastructure.
What services does Laufwerk.cloud offer?
Our service areas: (1) IT services: IT support, networks, workstations and IT security in Reutlingen, Tübingen and Stuttgart. (2) Cloud & IT infrastructure: server operation, cloud migration, Microsoft 365, backup in line with GDPR. (3) Managed hosting: fully managed hosting for websites and email in Frankfurt am Main. (4) Automation & AI: workflow automation, AI integration, process improvement. (5) Web development: websites with fast loading times. (6) Software development: custom software for internal processes.
What does working with you cost?
Because we put a lot of weight on individual solutions, the price of your website depends on scope and requirements. We set the price according to scope and effort. The first consultation is free and without obligation.
How quickly do I get help with IT problems?
When something is on fire we are there for you, remotely and on site in Reutlingen, Tübingen and Stuttgart, with a fixed point of contact instead of an anonymous queue. Prevention matters even more to us: with sound planning and ongoing support, most emergencies never happen.
Is my data safe with Laufwerk.cloud?
Yes. All servers are located in Germany (Frankfurt am Main). We work in line with GDPR, have a data processing agreement (DPA) with our hosting providers and store no data outside the EU.